Aston Villa Logo 2025. Dragon rouge has repositioned aston villa fc, “reigniting authentic brand assets” including the crest, as part of a wider strategy to reach next generation audiences. Aston villa introduced a new crest in november 2022, with a roundel shape beating out a shield inspired by the gas lamp in the club’s founding story in a vote among season ticket holders and club members.

In the end, aston villa supporters decided to go for. Dragon rouge has repositioned aston villa fc, “reigniting authentic brand assets” including the crest, as part of a wider strategy to reach next generation audiences.